Simple Pricing for Every NC Contractor

You pick your level. We charge you that. Nothing else, ever.

Flat monthly rates โ€” no hidden fees, no cancellation penalties. Get listed free and upgrade when you're ready.

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Early Bird Pricing โ€” Limited Time

Lock in your rate before standard pricing goes live. Your rate is guaranteed for life.

Starter

Pay-Per-Lead
$0

$28โ€“$65 per lead

Get listed free. Unlock leads on your schedule โ€” pay only for what you want.

Get Listed Free
Free directory listing + E.C.P.R. trust profile
1 service territory (county)
1 boost upgrade slot ยท Checklist Boost $12/boost
Unlock leads at $28โ€“$65 each (price shown first)
View & fork community project blueprints
Lead notifications via SMS + email
Up to 10 project boards stored

Contractor

EARLY BIRD
$119/mo retail$39/mo

Early Bird โ€” save $80/mo

A full verified presence, consistent leads, and community access.

Start Contractor
Up to 12 lead unlocks/month ยท $22โ€“$50 overage
3 territories (counties)
3 project board boosts per month (72 hrs each)
Verified Pro badge + E.C.P.R. trust display
Submit bids on homeowner RFP projects
Earn 4 platform points/mo ยท 12 pts/quarter (expire quarterly)
Comment & engage in own threads and tagged projects
Y1 Loyalty: rate locks at $31/mo after 12 consecutive months
MOST POPULAR

Pro

EARLY BIRD
$239/mo retail$95/mo

Early Bird โ€” save $144/mo

Priority placement, deeper analytics, and more territory to own.

Start Pro
Up to 25 lead unlocks/month ยท $15โ€“$40 overage
5 territories (counties)
5 project board boosts/mo (72 hrs each) + 2 boost slots
Priority search ranking + call bridge + analytics
Create blueprints + respond to homeowner RFPs
6 Guided Topic Discussions/mo ยท Showcase eligible
Publish contractor articles to /guides (+2 pts on approval)
Referral link โ€” earn +2 pts per contractor signup
Homeowner profile tile access
Earn 8 platform points/mo ยท 24 pts/quarter

Expert

EARLY BIRD
$359/mo retail$175/mo

Early Bird โ€” save $184/mo

Maximum reach. Unlimited leads. Built for contractors who mean business.

Go Expert
No monthly lead cap โ€” unlock as many as you need
8 territories (counties) included ยท $12โ€“$30 overage
3 project board boosts/mo (120 hrs each) + 3 boost slots
Guaranteed top-3 placement in every territory
Expert badge + dedicated account support
10 Guided Topic Discussions/mo + full platform posting
20 portfolio showcase slots ยท full Blueprint + RFP suite
Publish contractor articles + referral credits
Earn 12 platform points/mo ยท 36 pts/quarter

Additional Territory โ€” $35/mo per county

Coverage is limited to counties that share a border with your base territory. Each add-on counts toward your plan's territory cap.

Project Board Boosts โ€” $25/boost ยท 72 hrs (Expert: 120 hrs)

Elevate your response to the top of a homeowner project board. Contractor+ plans include monthly boosts; extra boosts are $25 each.

Checklist Boost โ€” $12 one-off ยท 72 hrs

Promote a specific project checklist board for 72 hours. Available to all tiers. Does not consume your monthly included boosts.

Year-1 Loyalty Rate Lock โ€” Complete 12 consecutive paid months on any subscription tier and your rate locks in permanently. Your Early Bird price becomes your locked-for-life price โ€” guaranteed as long as your subscription stays active. Applied automatically via your billing account.

Intelligent Lead Pricing โ€” Pay-per-lead rates are set dynamically by trade category, county demand, and competition โ€” always within the hard tier bounds shown above. You see the exact price before unlocking any lead. No surprise charges.

Full Feature Comparison

FeatureStarter
$28โ€“$65/lead
Contractor
$119/mo $39/mo
67% off retail
Pro
$239/mo $95/mo
60% off retail
Expert
$359/mo $175/mo
51% off retail
Profile & Visibility
Directory listing
Included territories (counties)1358
Profile photos32050200
Photo albums310
Portfolio showcase slots820
Project board storage (max)10 boards25 boards50 boards100 boards
Verified Pro badge
Expert badge
Priority search ranking
Guaranteed top-3 placement
Trust & Reputation
E.C.P.R. trust profile (4 sub-factors, public)
Master Trust Tier badge (Platinum โ†’ Restricted)
License & insurance verified display
Peer endorsements (receive)
Customer reviews (receive + respond)
Review analytics & response templates
Lead Generation
Monthly lead unlocksPay-per-lead1225Unlimited
Pay-per-lead rate (PAYGO / overage)$28โ€“$65/lead$22โ€“$50$15โ€“$40$12โ€“$30
Lead price shown before unlock
Lead notifications (SMS + email)
Emergency lead alerts (ASAP/Urgent)
Lead pipeline pause3โ€“21 days3โ€“21 days3โ€“21 days
Call bridge (masked numbers)
Analytics dashboard
Advanced lead insights
Project Boosts
Project board boosts/month (included)03 (72 hrs)5 (72 hrs)3 (120 hrs)
Boost upgrade slots1123
Extra boosts ร  la carte$25/boost$25/boost$25/boost
Checklist Boost one-off ($12 ยท 72 hrs)$12/boost$12/boost$12/boost$12/boost
Showcase nomination eligible
Additional territory coverageAvailableAvailableAvailable
Blueprint & RFP
View & fork public project blueprints
Submit RFP bids on homeowner projects
RFP inbox & bid tracking
Create & publish blueprints
Blueprint analytics
Editorial & Articles
View Guides + contractor articles
Publish contractor articles to /guides
Article credit reward (+2 pts on approval)
AI subject recommendations
Credits & Loyalty
Earn platform points (community rewards)
Spend points to unlock leads (4 / 6 / 8 pts)
Monthly earn cap04 pts8 pts12 pts
Monthly spend limit06 pts12 pts18 pts
Quarterly allowance (earn cap ร— 3, then reset)012 pts24 pts36 pts
Referral link โ€” earn +2 pts per contractor signup
Y1 Loyalty rate lock (after 12 consecutive months)
Community Hub
View community posts
Endorse contractor profiles (E.C.P.R.)
Like & save community postsTagged / own threads
Comment on threadsOwn threads & tagged
Guided Topic Discussions6/mo10/mo
Save project boards
Homeowner profile tile access
Earn reputation points
Platform Tools
Contractor Utility Toolkit
Job Board access
Direct messaging (leads & homeowners)
Contact book (saved relationships)
Credit wallet dashboard
Support & Account
Email support
Priority support
Dedicated account support

No Cancellation Fees

Cancel anytime โ€” no penalties. Your profile stays active through the end of your paid period. After cancellation there is a 65-day cooling window before re-subscribing, plus reverification.

Downgrade Grace Period

When you downgrade to a lower tier, you keep full access to your current tier's features through the end of your already-paid billing period. The lower tier activates on your next renewal date โ€” no features cut early.

45-Day Plan Change Cooling

All plan changes โ€” upgrades, downgrades, and cancellations โ€” carry a 45-day cooling window before another change can be made. Upgrades are prorated; downgrades take effect at renewal after the grace period.

Lead Pipeline Pause

Pause incoming lead notifications for 3, 7, 14, or 21 days at any time. No charge. Your profile stays fully live in search โ€” only new lead notifications stop.

Credits โ€” Earned, Never Bought

Platform points are a membership reward. They can only be earned through activity โ€” never purchased. Points can offset lead fees but cannot be exchanged for cash. Points expire at the end of each quarter and do not roll over.

NC Sales Tax

NC sales tax applies to all subscriptions, lead unlocks, boosts, emergency fees, and manual charges via Stripe Tax. Credits are non-taxable. Refunds reverse tax proportionally.

Frequently Asked Questions

Can I switch plans at any time?
Yes โ€” upgrades are prorated and take effect immediately. Downgrades carry a grace period: you keep your current tier's full features through the end of your already-paid billing period, then drop to the lower tier on your next renewal. All plan changes carry a 45-day cooling period before another change can be made.
What happens when I downgrade to a lower tier?
Your downgrade is scheduled rather than instant. You keep every feature of your current tier through the end of your paid billing period โ€” nothing is cut early. On your next renewal date, your subscription switches to the lower tier and billing drops accordingly. This grace period is automatic; no action required on your end.
Is there a contract or long-term commitment?
No contracts, ever. Monthly plans bill month-to-month with no cancellation fees. Annual plans are billed once per year at a reduced monthly rate. You can cancel anytime โ€” your profile stays active through the end of your paid period, followed by a 65-day cooling window before re-subscribing.
What is pay-per-lead pricing on the Starter plan?
Starter accounts are listed free. When a homeowner project matches your trade and territory, you receive a notification and can choose to unlock that lead. Leads are priced $28โ€“$65 each, dynamically by trade category, county demand, and competition โ€” but always within those hard bounds. You see the exact price before committing.
How do platform points (credits) work?
Platform points are a membership reward โ€” not a currency. You earn them through community activity, referrals, blueprint approvals, and showcase wins. Points cannot be purchased under any circumstances. Spend them to offset lead fees: small leads cost 4 points, medium 6 points, large 8 points. Points expire at the end of each quarter โ€” they do not roll over. Monthly earn and spend limits apply: Contractor earns up to 4 pts/mo (spend limit 6 pts/mo); Pro earns up to 8 pts/mo (spend limit 12 pts/mo); Expert earns up to 12 pts/mo (spend limit 18 pts/mo).
What is the Referral Link and how do I earn from it?
Pro and Expert subscribers get a unique referral URL from their Credits dashboard. Share it with fellow contractors. When someone registers through your link and completes their onboarding, you automatically earn +2 platform points. There is no cap on referral earnings โ€” points accumulate toward your quarterly allowance.
What is the Checklist Boost and how is it different from a regular Boost?
A regular Project Board Boost ($25 ยท 72 hrs, Expert: 120 hrs) elevates your response on any homeowner project board. A Checklist Boost ($12 ยท 72 hrs) is a lower-cost add-on specifically for checklist-level boards. Both are available to all tiers. Checklist Boosts do not consume your monthly included boost allowance and are purchased separately.
What is the Year-1 Loyalty Rate Lock?
After completing 12 consecutive paid months on any subscription tier, your monthly rate locks in permanently โ€” your Early Bird price becomes your locked-for-life price. Applied automatically via a Stripe coupon on your active subscription; never expires as long as your subscription stays active.
Is there sales tax?
Yes. NC sales tax is collected at checkout via Stripe Tax and applies to all subscriptions, lead unlocks, boosts, emergency fees, and manual charges. Platform points (credits) are non-taxable. If a refund is issued, the tax portion is reversed proportionally.
What are territories and how do add-ons work?
Each territory is one NC county. Your plan territories define where your profile appears in search results. Additional territory coverage may be purchased at $35/mo per county โ€” it must share a border with one of your current territories. Add-on territories count toward your plan's cap.
Can Pro and Expert contractors publish articles?
Yes. Pro and Expert subscribers have access to the Editorial Hub in their Contractor Corner. You can write articles using structured templates (How-To guides, Project Spotlights, Pro Tips, and more), submit them for admin review, and โ€” once approved โ€” they appear publicly in the /guides section. Approved articles earn +2 platform points.
What is the Blueprint RFP system?
Homeowners use the Blueprint Builder to plan their projects โ€” scope of work, materials, timeline, budget range. When ready, they send an RFP to verified contractors in their area. Contractor, Pro, and Expert subscribers receive these RFPs in their inbox and submit bids directly. No lead fee applies to RFP bids.
What is the difference between a Boost and a Showcase?
A Boost temporarily elevates your response on a specific project board to the top position for 72โ€“120 hours. It is a paid visibility tool. A Showcase nomination is an organic, community-voted recognition for completed, high-quality projects. Boosted content is never eligible for Showcase nomination, and Showcase posts cannot be boosted.
What happens if I pause my lead pipeline?
Pausing stops all incoming lead notifications for 3, 7, 14, or 21 days. Your profile remains fully visible in search. No charge applies. Resume early at any time from your dashboard.
What is E.C.P.R. and why does it matter?
E.C.P.R. stands for Engagement, Craftsmanship, Professionalism, and Rate โ€” four independently verifiable trust sub-factors displayed on every contractor profile. A Master Trust Tier badge (Platinum, Gold, Verified, Standard, or Restricted) is calculated from these signals and publicly visible to homeowners. Active safety flags reduce the Master score automatically.
What makes Expert worth the upgrade?
Expert delivers no monthly lead cap, 8 included territories, 3 board boosts per month (each running 120 hours vs. 72 hours on lower tiers), 3 boost upgrade slots, guaranteed top-3 placement across all territories, 20 portfolio showcase slots, 10 Guided Topic Discussions per month, the Expert badge, dedicated account support, homeowner profile tile access, contractor article publishing, referral earnings, and the highest platform point allowance (12 pts/mo, 36 pts/quarter).
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